INTERNET LAW - Class Action Lawsuits Filed against Google and other Search Engines for Placing Advertisement on Undesirable Webpages

Staff Attorneys, IBLS Editorial BoardEmail
Advertisers have launched a number of lawsuits against well-known search engine companies such as Yahoo! and Google, accusing them of placing their Ads on “parked Web pages” and other undesirable locations without prior notification to advertisers. The claimants in these cases argue that this unfavorable placement is financially detrimental to them and results in unjust enrichment for the search engine companies. Google and Yahoo! are reportedly taking steps to alleviate advertisers’ concerns and, in the interim, two class action lawsuits against Google remain pending based on Google’s placement of Ads in this manner.
 

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