The Sale Of Luxury Cosmetics Over The Internet Under French And European Law

Under French and European law, it is acknowledged that the Internet may be used as a complementary way of developing a selective distribution system. However, the distributors’ websites still have to comply with the general conditions of the selective distribution agreements. This might be a problem, since electronic commerce is hardly compatible with such traditional notions as territory and individual advice that are familiar to luxury cosmetics' selective distribution networks.

The following questions have been addressed in this article:

What legal rules apply to online sale of luxury cosmetics under European law?
What legal issues might arise in relation to the use of the Internet in selective distribution systems of luxury cosmetics?

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