Catalog Marketers On-line

Under Title 15 United States Code sections 41 through 51, on-line marketers can be liable for truth in claims of their advertisers.

The following questions have been addressed in this article:

What steps should one take to limit or eliminate their liability in advertisements?
What criteria do they take into account in determining a violation or who is at fault?
How do I know whether the information is true or not?

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