Pop-under Advertisements Find Their Way Into Royalty Agreements

Pop-under advertisements are used extensively on the Internet to sell and to inform users of goods or services. A company that has provided this technology has filed for patent protection. If this patent issues the company will be able to recover past royalty rates from the time it issued from the time the patent was published.

The following questions have been addressed in this article:

What does ExitExchange’s patent application include?
What will be the effect if this patent receives patent protection?
What is the effect of this patent?


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