CLEAR AND CONSPICUOUS -ADVERTISING DISCLOSURES ON YOUR WEBSITE

The legal rule that advertising, including Internet advertising, must be “clear” and “conspicuous” is deemed to apply to websites used as advertising tools, so that consumers have access to terms and performance information before committing to announced products or services.

The following questions have been addressed in this article:

What does it mean that your disclosure must be “clear” and “conspicuous”?
What about banner ads or video or audio means for presenting disclosures?

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