Search Engine Law Thrives

In a recently published paper, Professor Urs Gasser of the University of St. Gallen in Switzerland evaluates the evolution of search engines and the laws regulating these companies and their Internet-search programs. According to Gasser, court cases have focused on trademark disputes, privacy concerns and freedom of expression issues, while regulations have addressed content and its limits; immunity from liability for copyright infringement; legal responsibility for the publication of content; as well as consumer protection. Emerging law, the professor adds, will focus on regulating search engine infrastructure, indexing, content and security; the protection of privacy and intellectual property rights; as well as ethical issues.

The following questions have been addressed in this article:

What issues have already been addressed by search engine law?
What issues are expected to be addressed by upcoming search engine regulation?


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