Differences in Online Privacy Policies in the US and in the EU

The rapid development of the Internet has made an abundance of information easily accessible online to everyone who has a connection to it. But this development raises significant privacy issues. These issues relate to the risks associated with the collection, use and security of personal data. Indeed, the Internet makes data collection and storage easier. It gives websites access to a much wider audience, allowing them to collect more information from more people. Furthermore, web browsing creates a data trail that allows for an unprecedented level of preference tracking. Websites can access specific behavioral information that traditional businesses could never hope to gather. Finally, data storage has become so inexpensive that more companies can afford to gather more information on more people and keep it for a longer period of time.

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