Electronic Commerce: Selling Internationally – Being Consumer Friendly

The Federal Trade Commission (FTC) is working with the Organization for Economic Cooperation and Development (OECD) to help those who conduct business internationally over the Internet to abide by the guidelines that are set out. This summary includes discussion of steps that can be taken to ensure that your business is consumer friendly.

The following questions have been addressed in this article:

How can I better address consumer complaints and difficulties?
How can I adopt fair, effective and easy to understand self-regulatory policies and procedures?
Can I help educate consumers about electronic commerce?
Which Governments are signed on to the guidelines?

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