Testimonials, Endorsements And Guarantees For Electricity And Gas

The Federal Trade Commission (FTC) has rules regulating the advertisement of retail electricity and natural gas. These rules apply to Internet advertising and sales. Statements of Endorsement and Guarantee are part of the regulations.

The following questions have been addressed in this article:

How should Testimonials and Endorsements be used?
What disclaimers should be used with Guarantees?

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